Pig Rush 1.2 released… and approved by Apple in 12.5 hours!

Pig Rush

We've heard buzz about improvements to Apple's release process resulting in shorter review periods, but this is the first time we've experienced it directly.

Last night, we submitted a major update of our addictive game Pig Rush to Apple for review. At 7:17 PM we received the standard notice that it was Waiting for Review:

Waiting for Review...

This morning, we received an email at 7:56 AM that the app was already approved and ready for sale:

Approved!

In disbelief, we checked iTunes Connect and the App Store to confirm. Sure enough, Pig Rush 1.2 is out, a mere 12.5 hours from the time of submission. I can't think of any reason why it was approved so quickly, considering that recent minor updates to our other apps took over a week. That said, hopefully this will become the norm!

Pig Rush 1.2 is available on the iTunes App Store: iTunes App Store link ($0.99)

Stephen Ceresia

Stephen Ceresia is Marketing Manager at ReignDesign. Stephen is from Canada and is currently based in Shanghai.

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